Human Resource Management: Gaining a Competitive Advantage, 9th Edition, GE Information Center: New Features (2023)

Human Resource Management: Gaining a Competitive Advantage, 9th Edition, GE: Gaining A Competitive Advantage, 9/e

Raymond A. Noe,The Ohio State University
John R. Hollenbeck,Michigan State University
Barry Gerhart,University of Wisconsin-Madison
Patrick M. Wright,University of South Carolina


New! Diagnostic and Adaptive Learning of Concepts: LearnSmart – Students want to make the best use of their study time. The LearnSmart adaptive self-study technology within Connect Management provides students with a seamless combination of practice, assessment, and remediation for every concept in the textbook. LearnSmart's intelligent software adapts to every student response and automatically delivers concepts that advance the student's understanding while reducing time devoted to the concepts already mastered. The result for every student is the fastest path to mastery of the chapter concepts. LearnSmart:

New! SmartBookTM—Fueled by LearnSmart—SmartBook is the first and only adaptive reading experience available today. Distinguishing what a student knows from what they don't, and honing in on concepts they are most likely to forget, SmartBook personalizes content for each student in a continuously adapting reading experience. Reading is no longer a passive and linear experience, but an engaging and dynamic one where students are more likely to master and retain important concepts, coming to class better prepared. Valuable reports provide instructors insight as to how students are progressing through textbook content, useful for shaping in-class time or assessment. As a result the adaptive reading experience found in SmartBook, students are more likely to retain knowledge, stay in class and get better grades.

Updated and New! The popular boxes "Competing through Sustainability," "Competing through Globalization," "Competing through Technology" have been updated with new references to recent companies and examples and added discussion questions. Their practical relevance and timeliness to HR issues are essential for student learning in the classroom. A brand new box, "Integrity in Action," presents examples of ethical and not-so-ethical decisions by managers that push the discussion of human resources beyond the borders of other traditional texts.

Chapter-opening vignettes are updated and new, relevant examples of real business problems or issues that provide background for the issues discussed in the chapter.

Completely updated with new tables, statistics, examples, and discussions throughout: Safety in the Bangladesh Apparel Industry (Chapter 3); the Affordable Care Act (Chapter 5); performance in organizations (Chapter 6); experiential learning methods (Chapter 7); new evidence-based HR discussion features Google and its use of Big Data to evaluate managers' performance (Chapter 8); and a new section analyzes how incentive design can influence the likelihood of excessive risk taking by employees (Chapter 12).


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Connect® Management is an online assignment and assessment solution that connects students with the tools and resources they'll need to achieve success. McGraw-Hill Connect Management helps prepare students for their future by enabling faster learning, more efficient studying, and higher retention of knowledge. Connect Management offers you and your students powerful tools and features that optimize your time and energies, enabling you to focus on course content, teaching, and student learning. Connect Management also offers a wealth of content resources for both instructors and students. This state-of-the-art, thoroughly tested system supports you in preparing students for the world that awaits. For more information about Connect, go to, or contact your local McGraw-Hill sales representative for access to an instructor account. Features of Connect are:

  • LearnSmart ensures your students are learning faster, studying more efficiently, and retaining more knowledge. It pinpoints concepts the student does not understand and maps out a personalized study plan for success. Based on students' self-diagnoses of their proficiency, LearnSmart intelligently provides students with a series of adaptive questions. This provides students with a personalized one-on-one tutor experience.

  • Interactive Applications provided for each chapter of the textbook allow instructors to assign application-focused interactive activities, engage students to "do" management, stimulate critical thinking, and reinforce key concepts. Students apply what they've learned and receive immediate feedback. Instructors can customize these activities and monitor student progress.

  • Instructor Library is the instructor's repository for additional resources to improve student engagement in and out of the class.

Connect Plus Management – A seamless integration of a media rich eBook and Connect Management. Connect Plus Management provides all of the Connect Management features plus the following:

  • An integrated eBook, allowing for anytime, anywhere access to the book materials.

  • Dynamic links between the problems or questions you assign to your students and the location in the eBook where that problem or question is covered.

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  • A powerful search function to pinpoint and connect key concepts in a snap.

Learning objectives at the beginning of each chapter inform students about the key concepts they should understand after reading through the chapter.

"Evidence-Based HR" sections within the chapters highlight the growing trend to demonstrate how HR contributes to a company's competitive advantage.

The end-of-chapter segment, "A Look Back," encourages students to recall the chapter's opening vignette and apply it to what they have just learned.

Managing People cases look at incidents and real companies and encourage students to critically evaluate each problem and apply the chapter concepts.

Exercising Strategy cases at the end of each chapter provide additional cases with discussion questions. These examples pose strategic questions based on real-life practices.

Self-Assessment Exercises at the end of chapters provide a brief exercise for students to complete and evaluate their own skills.

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Human Resource Management Video DVD volume 3 (ISBN: 9780077437183) offers video clips on HRM issues for each chapter of this edition. You'll find a new video produced by the SHRM Foundation, entitled "Once the Deal Is Done: Making Mergers Work." Three new videos specifically address employee benefits: "GM Cuts Benefits and Pay," "Sulphur Springs Teachers," and "Google Employee Perks." Other new videos available for this edition include "E-Learning English" for the chapter on employee development and "Recession Job Growth" for the chapter on HR planning and recruitment.

CREATE, our Custom Textbook Option: Craft your teaching resources to match the way you teach! With McGraw-Hill Create,, you can easily rearrange chapters, combine material from other content sources, and quickly upload content you have written, like your course syllabus or teaching notes. Find the content you need in Create by searching through thousands of leading McGraw-Hill textbooks. Arrange your book to fit your teaching style. Create even allows you to personalize your book's appearance by selecting the cover and adding your name, school, and course information. Order a Create book and you'll receive a complimentary print review copy in 3–5 business days or a complimentary electronic review copy (eComp) via email in about one hour. Go to today and register. Experience how McGraw-Hill Create empowers you to teach your students your way.

Tegrity Campus is a service that makes class time available all the time by automatically capturing every lecture in a searchable format for students to review when they study and complete assignments. With a simple one-click start and stop process, you capture all computer screens and corresponding audio. Students can replay any part of any class with easy-to-use browser-based viewing on a PC or Mac. Tegrity Campus is available stand-alone or within Connect.

Blackboard® Partnership McGraw-Hill and Blackboard have teamed up to simplify your life. Now you and your students can access Connect and Create right from within your Blackboard course – all with one single sign-on. The grade books are seamless, so when a student completes an integrated Connect assignment, the grade for that assignment automatically (and instantly) feeds your Blackboard grade center. Learn more at

MHCampusTM: McGraw-Hill Campus™ is a new one-stop teaching and learning experience available to users of any learning management system. This institutional service allows faculty and students to enjoy single sign-on (SSO) access to all McGraw-Hill Higher Education materials, including the award winning McGraw-Hill Connect platform, from directly within the institution's website. McGraw-Hill Campus™ provides faculty with instant access to all McGraw-Hill Higher Education teaching materials (e.g. eTextbooks, test banks, PowerPoint slides, animations and learning objects, etc), allowing them to browse, Search, and use any instructor ancillary content in our vast library at no additional cost to instructor or students. Students enjoy SSO access to a variety of free (e.g. quizzes, flash cards, narrated presentations…etc.) and subscription based products (e.g. McGraw-Hill Connect). With this program enabled, faculty and students will never need to create another account to access McGraw-Hill products and services. Learn more at

Assurance of Learning Ready

Many educational institutions today are focused on the notion of assurance of learning, an important element of some accreditation standards. Human Resource Management is designed specifically to support your assurance of learning initiatives with a simple, yet powerful solution.

Each test bank question for Human Resource Management, maps to a specific chapter learning outcome/objective listed in the text. You can use our test bank software, EZ Test and EZ Test Online, or in Connect Management to easily query for learning outcomes/objectives that directly relate to the learning objectives for your course. You can then use the reporting features of EZ Test to aggregate student results in similar fashion, making the collection and presentation of assurance of learning data simple and easy.

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AACSB Statement

The McGraw-Hill Education is a proud corporate member of AACSB International. Understanding the importance and value of AACSB accreditation, Human Resource Management, 9e, recognizes the curricula guidelines detailed in the AACSB standards for business accreditation by connecting selected questions in the test bank to the six general knowledge and skill guidelines in the AACSB standards.

The statements contained in Human Resource Management, 9e, are provided only as a guide for the users of this textbook. The AACSB leaves content coverage and assessment within the purview of individual schools, the mission of the school, and the faculty. Although this book and the teaching package make no claim of any specific AACSB qualification or evaluation, we have within Human Resource Management, 9e, labeled selected questions according to the six general knowledge and skills areas.


How does HRM achieve competitive advantage? ›

Adequate addressing of employee needs reduces attrition rate and hence dedicated and talented employees are retained, which become an asset for the firm. Retention of talented workforce and designing of good HR practices have greatly assisted organisation to achieve competitive advantage over other firms.

What is a competitive advantage How does HR management affect a firm's competitive advantage? ›

Competitive advantage in HR refers to the quality of the employees who can not be copied, unlike company's systems and processes. It comes down to the fact that companies with better employees have the competitive advantage.

What are the various HR practices which help in sustaining competitive advantage? ›

Using Factor analysis, it identified five key factors as recruitment and reward system, training and skill development practices, organization climate, employee participation and empowerment; and effective communication system to determine competitive advantage in the banking industry in an emerging economy.

How HRM policies and procedures are implemented to manage people successfully and maintain competitive advantage? ›

HRM helps organization to select best employee for them. They takes care of the performance of the management. They are responsible is caring people feel motivated for their work. Their effective feedback mechanism from time to time helps their employee to expand their skills.

What is meant by competitive advantage? ›

What Is a Competitive Advantage? Competitive advantage refers to factors that allow a company to produce goods or services better or more cheaply than its rivals. These factors allow the productive entity to generate more sales or superior margins compared to its market rivals.

How do employees help the company gain a competitive advantage? ›

Employees become your competitive advantage when they freely give you discretionary effort – when they give you creative solutions to problems, innovative ideas for new products or services, exceptional customer service, and an extra mile to meet deadlines.


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